The Field General — Your District Is Your Franchise
Internalize the mindset that separates effective organizers from concerned observers. You are the Field General of your district. You do not ask permission. You are unapologetic. You dig in locally.
This course teaches the mindset that makes every other course matter. It is built around a single metaphor: you are the Field General of your district.
A Field General owns the territory. They do not ask headquarters for permission to move. They do not wait for orders from a campaign that has not been built yet. They read the ground, deploy the resources they have, recruit the people around them, and take the objective — which in this case is a congressional district with 7,800 workers ready to be organized and one incumbent who has never been challenged from below.
Source material: Chapters 26-30 (Action Plan), Chapter 36 (Day Zero), and the book’s recurring theme of distributed responsibility and voter agency
Course Information
Course Instructor
The Field General Identity
Distributed Responsibility
Responses