Chapter 7: Voter Outreach and Field Operations
Lecture slides with audio narration — self-paced. Click “Launch Slides” to begin.
Read from the Book
- The full chapter text is included below on this page — scroll down to read.
- Candidate Survival Guide by Randell S. Hynes — Chapter 7
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After reading and taking the lesson, join the discussion in the community.
Lecture Topics
- Voter targeting: the universe, persuasion targets, and GOTV list
- Canvassing: door-to-door operations and volunteer management
- Phone banking and text banking: tools, scripts, and metrics
- Volunteer coordination: recruitment, training, and retention
- GOTV (Get Out The Vote): the final 72 hours
- The door-to-door ground game that wins grassroots campaigns
Discussion Section
What is your voter universe, and how will you build your persuasion target list? How many doors do you need to knock per week, and how many volunteers does that require? Describe your GOTV plan for the final 72 hours.
📖 Full Chapter Text
The complete chapter from the Candidate Survival Guide by Randell S. Hynes is included below for your reading.
.uninc-lesson
Voter Outreach and Field Operations
Elections are won on the ground. Coordinate tightly with District Teams from the Field Manual — they are your army. Focus on high-propensity primary voters and persuadables in the general.
Key Tactics
- Canvassing: Door-to-door with pledge-focused scripts. Goal: 50,000+ doors in primary.
- Phone/Text Banking: Use volunteer lists and data from District Teams.
- Events: Town halls, worker forums, house parties — make them about the issues in the book.
- Relational Organizing: Supporters contact their own networks.
Responses