Chapter 6
People Primaries
The People Primaries Strategy
In December 2025, a sitting Republican subcommittee chairman said something that should not have been possible. Representative Chip Roy of Texas — the same congressman who authored the SAVE America Act, the bill with overwhelming public support that the cartel would not let reach the floor — was chairing a hearing on the federal budget. The national debt stood at $38 trillion. The annual deficit was measured in trillions. And Roy, a member of the majority party, chairing a constitutional subcommittee, said this: “As Mr. Massie said, ‘elect better people.’ Well, we never have. We elect 435 people among Members of Congress who do the same thing every Congress, which is spend more money than we take in as revenues.” Weeks later, from the House floor, Roy went further: at some point the American people will look at this body and conclude it is time to get rid of all 435 members of the House and all 100 members of the Senate and start over — because Congress is literally failing them.
He was not introducing legislation to dissolve Congress. He was not personally calling for total replacement. He was describing a rational public reaction to structural breakdown. A sitting subcommittee chairman from the majority party was validating the public’s “burn it down” instinct as rational — first analytically, in a hearing room, and then dramatically, on the House floor. The diagnosis was coming from inside the building, twice.
The man who wrote this book’s marquee example of cartel obstruction — the SAVE America Act, which Church of Division documents as the bill the party leadership killed despite its majority support — is the same man declaring that the institution is failing the people it was built to serve. The same person who embodies the diagnosis is the one confirming the only cure is replacement. The cartel’s own members are now saying what the 86 percent have been saying for years. The difference is that when they say it, it’s news. When we say it, it’s a movement.
This chapter is the movement’s operating manual. The Roadmap gave you the numbers, the constitutional framework, and the strategic overview. This chapter tells you how we actually do it — how we turn 3.4 million workers into a political force capable of replacing a captured Congress and passing the US Majority Amendment. Not through hope. Through structure.
Why Replacement Is Necessary
Three paths have been tried. Three paths have failed.
Voting harder doesn’t work. You cannot vote the cartel out under current rules. By the time a name reaches your ballot, the Money Primary has already narrowed the field to candidates pre-cleared by donors, party leadership, and consultants. Both names on the ballot belong to the system before you arrive. As Chapter 1 showed, the system does not need to prevent you from voting — it only needs to own both choices before you get there. Every two years, 170 million workers walk into a voting booth and choose between two candidates neither of whom works for them. That is not democracy. Every ballot line and every choice was locked in long ago by the same donors, advancing the same power-hungry agenda.
Third parties don’t work. The two-party structure makes schism electoral suicide. Ballot access laws — written by the two parties — require tens of thousands of signatures and filing fees that independent campaigns cannot afford. Debate exclusion rules — written by the two parties — keep third-party candidates off the stage. Campaign finance pipelines — structured around party committees — channel money to the cartel and starve everyone else. Third parties fail in America not because their ideas are unpopular but because the system is designed to make them fail. The DSA proved this. They spent years trying to build a socialist party outside the Democratic structure. It didn’t work. So they walked in the front door instead — a story we’ll come back to.
Term limits without structural change merely rotate personnel through the same corrupt machinery. Replace the faces and the system remains. The new representative walks into the same party structure, answers to the same donors, votes the same way on the same bills, because the incentives have not changed. Term limits address the symptom — career politicians — without touching the disease — a Congress whose financial incentives are aligned with corporate interests rather than public ones. The 29th Amendment addresses the incentives directly. But we need the 28th first, and we need a Congress willing to pass both.
There is only one remaining path: to contaminate the primaries with candidates who refuse cartel rules. Use the party’s own ballot lines to elect representatives who are not loyal to the party. This is not ballot insurgency — infiltrating to redirect the party’s agenda. This is constitutionalism — using the primary mechanism that still exists to elect representatives whose single loyalty is to the Amendment and the constituents who sent them. The party keeps its name. We keep the seat.
What People Primaries Actually Are
People Primaries is the candidate selection process that replaces the Money Primary. It is not a third party. It is not a faction within an existing party. It is a parallel pipeline for identifying, vetting, and electing representatives who have signed “The WORK FOR US! Promise” — a public, binding commitment to advance the US Majority Amendment and to vote for workers’ interests over corporate interests, enforceable by the district’s voters, not by a national organization.
Here is how it works.
Targeted district recruitment. In each of the 435 congressional districts, a District organizes workers through PeoplePrimaries.com. The committee identifies potential candidates — not professional politicians, but citizens with demonstrated competence and community standing. Teachers, nurses, small business owners, veterans, engineers. People who have held real jobs and managed real responsibilities. The District screens for three non-negotiable commitments before a candidate receives the network’s endorsement:
- No corporate PAC money — current or future cycles. The candidate funds their campaign through small-dollar contributions from workers, using the 99-Cent Revolution model: recurring contributions averaging less than a dollar per day from organized supporters. This is not symbolic. A candidate with 8,000 supporters contributing $25 per month raises $2.4 million per cycle — competitive in most districts without a single corporate dollar.
- Public support for the US Majority Amendment and the Party Disestablishment framework. The candidate commits to co-sponsoring and voting for the 28th Amendment, the 29th Amendment (Congressional Reform), and supporting the 30th Amendment (Party Disestablishment) through the companion movement documented in Church of Division. This is not a vague reform promise. It is a specific, enumerated constitutional commitment.
- Commitment to enforcing worker protections — NLRA retaliation penalties, H-1B and OPT displacement pipeline reform, right-to-work repeal. The candidate commits to specific legislative action on worker protection, not to a general “pro-worker” sentiment that evaporates upon arrival in Washington.
The public reform contract. Before receiving the network’s endorsement, the candidate signs The WORK FOR US! Promise. This is not a loyalty oath to a national organization. It is a transparency instrument: a public statement of what the candidate commits to do, enforced by the district’s voters, not by a national leadership. Each District may, after a local vote, modify The WORK FOR US! Promise content to reflect district-specific commitments. If a pledged representative violates the commitment, the District can withdraw endorsement and support a challenger in the next cycle. The power flows from the district up — the opposite of a party whip, where compliance flows from the leadership down.
District-based organizing. The unit of operation is the congressional district. Each district has its own Committee, its own candidate selection process. There is no national platform. There is no national convention that nominates. There is no whip enforcing a party line. The structure is closer to a franchise model — shared purpose, local autonomy — than to a political party. And that structural difference is not cosmetic. A centralized party can capture the state; a distributed network of locally autonomous committees cannot, because there is no center to capture anything.
The 99-Cent Revolution. Small, recurring contributions from workers — structural, not symbolic. The average American worker can afford $25 per month. Multiply that by 8,000 organized supporters per district and you have a campaign fund that competes with corporate PAC money without taking any. Multiply that by 3.4 million workers across 435 districts and you have a national movement funded by the people it serves — the only funding model that cannot be corrupted by the people it opposes.
Vetting and public contract. Candidates sign or publicly pledge a short reform platform — The WORK FOR US! Promise — before they take a single vote. They owe their nomination to workers, not to donors. They are promised to the district, not to the party. This is the structural difference between a People Primaries candidate and a typical primary winner: the typical winner emerges from the Money Primary pre-cleared by donors; the People Primaries candidate emerges from the district pre-committed to constituents.
How This Produces the Amendment
The strategy has two gates. The Roadmap chapter laid out the constitutional framework; here is the operational execution.
Gate one — Proposal. A People Primaries Congress, elected through the People Primaries, proposes the amendments by a two-thirds vote of both chambers. This is the congressional proposal route — historically proven and constitutionally well-defined. Every amendment ever ratified was proposed by Congress. The alternative — a convention to propose amendments, sometimes called the Convention of States — is a trap with no precedent and no guardrails against a runaway. (The case against the proposing convention is made in Chapter 5.) Our path is the one the Founders proved: elect a new Congress, and that Congress proposes.
Step one: elect enough People Primaries candidates to become a coherent minority. You do not need 290 committed votes on day one. You need enough to control key committees in close Congresses — enough to force floor consideration of the Amendment, enough to give public legitimacy to the argument that the party system is the obstacle, enough to demonstrate that replacement is not a fantasy but a scalable political operation.
Step two: grow the minority into a majority. The 2027 People Primary is the proof of concept. The 2028 election is the first wave. The 2030 cycle is the scale. The same district infrastructure that elected the first wave recruits the second. The same 99-Cent Revolution that funded the first campaigns funds the next. The WORK FOR US! Promise that held the first representatives accountable holds the next ones accountable. The network compounds.
Step three: Two-thirds of both chambers vote to propose. The People Primaries Congress — built cycle by cycle, district by district, promise by promise — passes the Amendment out of Congress and to the states.
Gate two — Ratification. Once Congress proposes, three-fourths of the states must ratify. Following the 21st Amendment precedent, the District network organizes to elect delegates to state ratifying conventions — special bodies elected by the people for the sole purpose of voting on the Amendment. This bypasses captured state legislatures and puts the decision directly in the hands of voters, just as it did when Utah voted 20 to 0 for repeal in 1933. The same organizing infrastructure that elected the People Primaries Congress elects the ratifying convention delegates. One network. Two jobs. Maybe more.
And after both gates are cleared — after the amendments are proposed and ratified and the law of the land is changed — the District network does not dissolve. It becomes the infrastructure for on-demand unions: worker organizing that operates on the free side of the wall, protected by Section 2 of the Party Disestablishment Amendment, competing for influence through persuasion rather than privilege, and self-limiting by design because the same Section 1 that disestablished the cartel also prevents the network from becoming one. One network. Three jobs: elect People Primaries to propose, elect delegates to ratify, and promote on-demand unions afterward. The network never seeks state privilege, so under Section 1, it can never become an establishment.
This is how replacement becomes reformation. Not through hope. Through structure.
The Objections
Every movement that challenges the existing order faces the same objections. Here are the three you will hear, and the answers to each.
“You’ll never beat the party machine in a primary”
In most districts, the party machine is not a machine. It is a small number of activists, donors, and consultants who have controlled the district for years because no one has organized to challenge them. A typical House primary draws fewer than 50,000 voters in a district of 700,000+. A disciplined 15 to 20 percent of the electorate — the 2 percent of workers who commit, plus the 98 percent they mobilize — can win that primary. The party machine’s advantage is incumbency and money. Incumbency means name recognition, which fades when the incumbent votes against workers. Money means television ads, which matter less with each cycle as voters tune out paid messaging and tune in to organic networks. The machine is weaker than it looks because it has never been seriously challenged from inside its own ballot line.
“This is still working inside the two-party system”
Yes. That is the point. Using the remaining open primary mechanism to break capture from within is not a contradiction — it is the only path that works. Third parties cannot break in from the outside; the ballot access laws, debate rules, and campaign finance infrastructure prevent it. Voting harder within the existing choices cannot break the capture either; both choices are pre-selected by the Money Primary. But primarying incumbents with candidates who refuse cartel rules uses the system’s own mechanism against itself. The two-party structure does not require that both candidates be loyal to the parties. It requires only that both candidates appear on the party ballot lines. Once they’re on the line, the voters decide. That is the seam. People Primaries thread it.
“They’ll sell out”
Some will. That is why The WORK FOR US! Promise exists — not as a guarantee of virtue, but as a mechanism of accountability. A representative who abandons their commitments faces a specific consequence: the District withdraws endorsement and supports a challenger in the next cycle. The same network that put them in office can remove them. The same 99-Cent Revolution that funded their campaign funds their replacement. The incumbent who sells out does not face an abstract “the voters will remember.” They face a concrete, organized, funded primary challenge from the same machinery that unseated the last incumbent. The cost of betrayal is not vague. It is specific and waiting for them in the next cycle.
“You’re just another DSA”
This objection deserves its own answer, because the surface similarity is real and the distinction is essential.
Both movements use primaries. Both are organized at the district level. Both challenge incumbents from within the existing party structure. The surface similarity stops there.
The DSA practices ballot insurgency — infiltration of a major party to redirect it toward revolutionary goals. Their endpoint is a new constitution. The Workers Deserve More platform, ratified by the DSA’s national convention in June 2025, calls for abolishing the Senate, replacing the president and Supreme Court with bodies subordinate to Congress, defunding the military, closing every overseas base, opening borders, universal amnesty, and drafting an entirely new constitution to create a “democratic socialist republic.” The Red Star Caucus — a self-described Marxist-Leninist faction whose co-chair sits on the National Political Committee — calls the Democratic Party a “surrogate” until a socialist workers party can “assume state power.” The DSA is infiltrating to overthrow. Their primary victories place revolutionaries on the ballot. Their constitutional project is replacement, not amendment.
People Primaries practices constitutionalism — using the primary mechanism to elect representatives whose single commitment is to the existing Constitution and to adding three sections to it. Our endpoint is the 28th Amendment — an addition to the Constitution, not a replacement of it. The 29th reforms Congress. The 30th disestablishes the party cartel. Three amendments. Added to the document that already exists. Through the process the document already provides.
The difference is not subtle. The DSA wants to tear up the Constitution and write a new one. We want to add three sections to the one we already have. If you cannot tell the difference between amending the Constitution and replacing it, you are not ready for this conversation.
There is another difference: the DSA’s own experience proves that capturing party machinery is a hollow victory. In March 2021, the DSA took over the Nevada Democratic Party — every officer position, won with only 244 votes in a state of 730,000 registered Democrats. The entire staff quit. The consultants walked. The old guard transferred $450,000 out of the party before the votes were counted and set up a parallel campaign outside the party structure. For two years, the DSA ran the Nevada Democratic Party. It was a disaster. By 2023, they were swept out. The Las Vegas DSA’s own statement was the epitaph: “We did it the right way. We took seats on the state central committee. We got elected. We voted. We out-organized them. And then they just set up shop somewhere else.” Ballot insurgency can win you the officer positions. It cannot win you the party. The real power — money, messaging, candidate recruitment, voter contact infrastructure — doesn’t live in the party bylaws. It lives in the network of PACs, coordinated campaigns, consultant relationships, and donor lists that operate independently of whatever slate won the last internal election. The DSA captured the shell. The meat was gone before they got the keys.
People Primaries do not capture party machinery. It captures ballot lines. The distinction is critical: a ballot line is the one thing the parallel infrastructure cannot simply relocate. When a People Primaries candidate wins a Democratic or Republican primary, they are the party’s nominee on the November ballot. The party cannot field a replacement. The consultants cannot set up a parallel candidate with the same ballot access. The ballot line is the seam that ballot insurgency missed, and constitutionalism exploits. We don’t need the party apparatus. We need the line. The voters do the rest.
What Happens Next
Starting July 2026, Buildup Cooperative 501(c)(4) will operate PeoplePrimaries.com for people in any district to organize for their People Primary, scheduled for July 7, 2027. It is a year-long caucus that reveals an endorsed candidate or candidates for each participating district. There is no central control, and candidates will run their own campaigns, making independent decisions.
July 2026 — The launch. Buildup Cooperative 501(c)(4) opens PeoplePrimaries.com. In that same month, we ask every 2026 general election candidate to make The WORK FOR US! Promise. Their responses — yes, no, or silence — are highlighted on PeoplePrimaries.com for every worker in their district to see. This is not a stunt. It is the first transparency instrument: who will commit, and who will not? The candidates who refuse are the first targets. The candidates who commit are the first allies. Either way, the workers get information the cartel never wanted them to have.
July 2026–July 2027 — The year-long caucus. Workers in each participating district organize through PeoplePrimaries.com. Districts form. Steering Committees screen potential candidates for the three non-negotiable commitments: no corporate PAC money, public support for the Amendment framework, and commitment to enforcing worker protections. Candidates are vetted. The WORK FOR US! Promise is signed. The 99-Cent Revolution begins. The caucus runs for a full year because building a political operation from nothing takes time, and the cartel’s advantage is incumbency — which means the challenger needs an organized district before the primary, not after it. There is no central control. Each district’s committee makes its own decisions. The network shares purpose, not command.
July 7, 2027 — The People Primary. The year-long caucus culminates. Each participating district reveals its endorsed candidate or candidates. This is not a national convention. There is no national nominee. There is no platform vote. There is the endorsed name on PeoplePrimaries.com and the workers in that district who organized to put it there.
2028 — The first wave. People Primary candidates run in a major-party primary of their choosing. They are not running as third-party spoilers. They are running inside the cartel’s own ballot lines, on the cartel’s own ballot, for the cartel’s own nomination — and they owe the cartel nothing. The target is enough People Primaries members to become a coherent minority, a bulwark — enough to control key committees in close Congresses, enough to force floor consideration of the Amendment, enough to demonstrate that replacement is not a fantasy but a scalable political operation.
2030 — The scale. The same district infrastructure that elected the first wave recruits the second. The same 99-Cent Revolution that funded the first campaigns funds the next. The network compounds. The target is two-thirds of both chambers — the 290 House votes and 67 Senate votes needed to propose the US Majority Amendment through the congressional route.
Beyond 2030 — Ratification and the next horizon. The District network organizes to elect delegates to state ratifying conventions. The 21st Amendment precedent shows the path: when legislatures are captured, the people bypass them. After ratification, the network does not dissolve. It becomes the infrastructure for on-demand unions — the free-side-of-the-wall worker organizing that the Party Disestablishment Amendment makes possible.
The Next Step
Join your District on PeoplePrimaries.com. Find and invite your neighbors. Appendix C provides the organizing guide.